brand identity
Branding Design experiment with ChatGPT
Using ChatGPT to roleplay as a client to experiment with a new branding.
With this I can leverage the power of ChatGPT to simulate conversations and interactions between a client and a branding professional. This allows me to explore different scenarios and test various branding strategies without involving actual clients or making real-world commitments.
By assuming the role of a client, I can immerse myself in the mindset of my target audience and simulate their needs, preferences, and expectations. Through this roleplay exercise, I can engage in dynamic conversations with ChatGPT, exploring different branding ideas, discussing design concepts, evaluating marketing approaches, and even receiving feedback on my proposed branding strategies.
Design Brief
Objective:
Create a brand logo for koshugi that evokes a sense of nostalgia and fun, and appeals to collectors and enthusiasts of trading card games, with a particular focus on Pokemon TCG.
Target Audience:
Collectors and enthusiasts of all ages who value high-quality products and services, and are passionate about trading card games, especially Pokemon TCG.
Brand Personality:
Playful, bold, memorable, retro, and fun.
Design Guidelines:
Incorporate bold typography with a retro feel that stands out and is easy to read.
Use bright colors to catch the eye and create a playful, fun vibe.
Consider incorporating vintage graphics or imagery that relates to trading card games or Pokemon TCG in particular.
The logo should be versatile enough to be used across various platforms and media, including website, social media, print, and packaging.
Deliverables:
A vector-based logo in a high-resolution format (e.g. AI, EPS, or SVG).
A style guide outlining the color palette, typography, and any other design elements used in the logo.
Chosen typography and colors for this branding.
Cube logo with outline
Simpler and cleaner logo
Mockup of namecard and label
variation 1: Namecard inspired by vintage appointment/record card.
Sticker label
variation 2: Namecard inspired by letter envelope.
Sticker label with outline cube logo.
